An estimate tool built for its own portfolio first.
HumbleWorth started as a private tool for triaging renewals. It is now free for anyone, and this page explains how it works, who runs it, and what it will not tell you.
Why it exists
Domain investing generates a constant stream of small, expensive decisions. Renew or drop. Bid or pass. Counter or accept. Each one is cheap on its own and costly in aggregate, and most of them get made on instinct. The alternative, finding comparable sales by hand, takes longer than the decision is worth.
HumbleWorth exists to make that lookup take a second. It is not an appraisal service and it does not try to be. It is a fast reference point for a decision you were going to make anyway.
What it does
Three things, all free and all without an account: a single estimate returning auction, marketplace, and brokerage estimates with a likely range for each; bulk estimates for up to 2,000 domains in one pass, exportable as CSV; and Daily Gems, a daily list of dropped domains screened by estimated auction value, then ranked for investment quality, with registration status re-checked hourly.
How estimates should be used
As triage and as a negotiating reference, not as a price. Domain sales are thin and buyer-specific: a name worth little on the open market can be worth a great deal to one particular buyer, and no model can see that buyer coming. The ranges are wide because the underlying uncertainty is wide, and a narrow number would be a more confident lie.
The model also cannot see trademarks, existing traffic, pending litigation, or the circumstances of whoever is on the other side of your negotiation. Treat a HumbleWorth estimate as one input. The methodology page covers what goes in and what does not.
- Reported sales analyzed
- 3M+
- Of market data
- 20 years
- Dropped domains screened daily
- 130k+
- Since 2022, no account
- Free
One person, one model, and a lot of auction data.
HumbleWorth is a one-person operation. Design and illustration work is contracted out (this robot included, which is why it has been given a job rather than retired), but the model, the site, and the support inbox are all handled by the same person. That is worth saying plainly: it sets expectations for response times, and it explains why the product stays narrow instead of sprawling into features nobody asked for.
It also means there is no sales team and no roadmap deck. The public tools are currently free and require no account. The site is funded by labelled sponsorships and affiliate links on relevant actions, disclosed wherever they appear: if a link earns a commission it says so next to the link, not in a tooltip.
Questions, corrections, and bug reports all go to the same inbox, and a reply usually takes a day or two.
Read next
- How the model works Methodology
- API documentation Developers
- Affiliate disclosure How this is funded